PEAB is a juggernaut within construction and civil engineering, with over 16,000 employees and a very specific talent acquisition goal: to hire large volumes of local personnel across several countries, whilst engaging with their full talent pool.
Meeting this goal involved strengthening their employer brand, building a better presence among target audiences, and creating a more diverse workforce. PEAB needed a targeted talent acquisition strategy that could ensure cost savings, and make day-to-day talent acquisition processes efficient as well as data driven.
Since their target candidate audience was spread across many regions, they also needed to maintain quality control over job advertisements to keep their brand and presence consistent across channels.